.png?width=250&height=111&name=SUNSPOT%20LOGO%20(6).png)
Become a Solar Superhero
15 second elevator pitch
We work exclusively with solar installers to help them get more clients and increase revenue for long-term sustainability. We do this through digital marketing and technology consulting, working with internal teams or our network of associates to implement strategic recommendations and tactics.
OUR SERVICES
At SunSpot Solar Marketing & Tech Consultancy, we empower solar companies with innovative tools, smart strategies, and actionable insights to grow sustainably in a competitive market. Whether you're looking to streamline your sales processes, generate quality leads, or enhance your marketing efforts, we’ve got you covered.
ALL PACKAGE PRICING EXCLUDES YOUR HUBSPOT SUBSCRIPTION OR YOUR PAID MEDIA SPEND ON GOOGLE OR META ADS.
HubSpot Essentials Package
A streamlined onboarding package designed for solar businesses that need a solid HubSpot setup without unnecessary complexity.
Who is it for?
✅ Solar installers new to HubSpot
✅ Businesses looking for a structured CRM setup
✅ Teams that need a quick, hassle-free implementation
What’s Included?
🏗 HubSpot CRM Setup
✔️ Account setup & initial configuration
✔️ Import & clean existing customer data
✔️ Custom pipeline creation (tailored to solar sales process)
📩 Lead Capture & Nurturing
✔️ Forms & landing page setup for lead generation
✔️ Automated email sequences for lead follow-up
✔️ Basic chatbot setup (if applicable)
📊 Reporting & Dashboards
✔️ Essential reports to track leads, deals & performance
✔️ Custom dashboard setup for key KPIs
🛠 Basic Automation Setup
✔️ Simple workflows for lead assignment & follow-up
✔️ Email notifications for deal progress
🎓 Training & Handover
✔️ 1x live training session for your team
✔️ Helpdesk support for 2 weeks post-setup
Pricing & Timeline
💰 Investment: R20,000 (one-time fee)
⏳ Timeline: 2-3 weeks
Optional Add-Ons 💡
🔹 Additional team training sessions
🔹 Advanced automation setup
🔹 Custom API integrations
HubSpot Growth Package
A comprehensive HubSpot onboarding and optimisation package designed to help solar businesses streamline their sales, marketing, and automation processes for scalable growth.
Who is it for?
✅ Solar businesses already using HubSpot but needing better optimisation
✅ Teams looking for more automation & efficiency
✅ Businesses that need custom workflows & reporting for deeper insights
What’s Included?
🏗 HubSpot CRM Setup & Optimisation
✔️ Full CRM audit & optimisation of existing setup
✔️ Advanced deal pipelines & lead scoring for better sales tracking
✔️ Data cleansing & import for accuracy
📩 Lead Capture & Conversion Optimisation
✔️ Custom forms & landing pages for improved conversions
✔️ Personalised email nurturing sequences
✔️ Chatbot implementation for lead qualification
🤖 Advanced Automation & Workflows
✔️ Custom workflows for lead nurturing, follow-ups & sales process automation
✔️ Automated task assignments for sales teams
✔️ Notifications & internal alerts for key deal stages
📊 Custom Reporting & Dashboards
✔️ Tailored KPI tracking dashboards
✔️ Automated reports for lead conversion rates & sales performance
✔️ Funnel analysis to identify bottlenecks
🎓 Training & Team Enablement
✔️ 2x live team training sessions
✔️ 4 weeks of post-implementation support
Pricing & Timeline
💰 Investment: R80,000 (one-time fee)
⏳ Timeline: 4-6 weeks
Optional Add-Ons 💡
🔹 Custom API integrations with other tools
🔹 Additional training & ongoing support plans
🔹 Advanced sales forecasting dashboards
HubSpot Elite Package
A full-service HubSpot onboarding, automation, and optimisation package designed for solar businesses ready to scale with advanced integrations, automation, and data-driven decision-making.
Who is it for?
✅ Established solar businesses looking for a high-performance HubSpot setup
✅ Teams that need deep automation, advanced reporting & AI-driven sales enablement
✅ Companies aiming for seamless system integrations & ongoing support
What’s Included?
🏗 Advanced CRM Setup & Optimisation
✔️ In-depth audit & optimisation of your HubSpot portal
✔️ Custom lead & deal pipelines for multi-stage sales processes
✔️ Data segmentation & lead scoring for precise targeting
📩 Lead Generation & Conversion Optimisation
✔️ Fully customised landing pages & lead capture forms
✔️ Advanced chatbot setup with AI-powered lead qualification
✔️ Personalised, multi-step email marketing sequences
🤖 High-Level Automation & AI Implementation
✔️ AI-driven workflows for lead nurturing & sales automation
✔️ Custom workflow automations for marketing, sales & customer service
✔️ Predictive lead scoring for high-value customer prioritisation
📊 Enterprise-Grade Reporting & Data Insights
✔️ Fully customised sales & marketing dashboards
✔️ Funnel performance analysis with automated reporting
✔️ Revenue forecasting & customer lifecycle tracking
🔗 Integrations & Custom Development
✔️ API integrations with accounting, ERP, or solar design software
✔️ Custom-built solutions for seamless HubSpot connectivity
✔️ Multi-channel automation with WhatsApp, SMS, and other platforms
🎓 Training, Strategy & Ongoing Support
✔️ 3x advanced training sessions for sales, marketing & leadership teams
✔️ 6 weeks of post-implementation support
✔️ Dedicated HubSpot consultant for ongoing strategy & optimisation
Pricing & Timeline
💰 Investment: R150,000 (one-time fee)
⏳ Timeline: 6-8 weeks
Optional Add-Ons 💡
🔹 Ongoing monthly retainer for HubSpot support & optimisation
🔹 Full-scale marketing automation strategy
🔹 Custom development for additional business needs
Solar Digital Kickstart Package
A foundational digital marketing package designed to attract, nurture, and convert solar leads using a combination of SEO, email marketing, and content strategy.
Who is it for?
✅ Solar businesses looking to establish or improve their online presence
✅ Companies that want to generate and nurture inbound leads
✅ Businesses that need a structured digital marketing foundation
What’s Included?
🌍 SEO Foundation for Solar Businesses
✔️ SEO audit of your website to identify optimisation opportunities
✔️ Keyword research to target high-intent solar buyers
✔️ On-page SEO improvements (meta titles, descriptions, headings, and structure)
✔️ Technical SEO enhancements for better website performance
✍️ Content Strategy & Lead Generation
✔️ Creation of a solar-focused content strategy aligned with buyer intent
✔️ Blog topic recommendations for lead generation & SEO ranking
✔️ Lead magnet planning (e.g., free solar guides, checklists, or case studies)
📩 Email Marketing & Lead Nurturing
✔️ Setup of automated email sequences for new leads & follow-ups
✔️ Personalised email templates for lead engagement
✔️ CRM email integration for tracking and reporting
📊 Performance Tracking & Insights
✔️ Google Analytics & HubSpot reporting setup
✔️ Custom dashboard to track website traffic, lead conversions & email engagement
✔️ Recommendations for continuous improvement
Pricing & Timeline
💰 Investment: R40,000 (one-time fee)
⏳ Timeline: 4-6 weeks
Optional Add-Ons 💡
🔹 Paid advertising setup (Google Ads & social media ads)
🔹 Additional blog & content writing services
🔹 Ongoing SEO & email marketing management
Solar Growth Accelerator Package
A high-performance digital marketing package designed to generate consistent, high-quality solar leads through SEO, paid ads, email marketing, and in-depth performance tracking.
Who is it for?
✅ Solar businesses looking to scale lead generation & conversions
✅ Companies that want a multi-channel digital marketing strategy
✅ Businesses that need ongoing optimisation for sustained growth
What’s Included?
🌍 SEO & Content Marketing for Sustainable Growth
✔️ Advanced keyword research & competitor analysis
✔️ SEO content plan with high-converting blog topics
✔️ On-page & technical SEO optimisation for improved search rankings
✔️ Local SEO enhancements to attract regional solar customers
🎯 Paid Advertising for Fast Lead Generation
✔️ Google Ads campaign setup & management for high-intent searches
✔️ Facebook & Instagram Ads targeting solar buyers
✔️ Retargeting campaigns to bring back engaged visitors
✔️ A/B testing & continuous ad performance optimisation
📩 Automated Email Marketing & Lead Nurturing
✔️ Lead nurturing email sequences to convert cold leads
✔️ Personalised email automation based on customer behaviour
✔️ CRM integration for better tracking & follow-ups
📊 Advanced Reporting & Conversion Tracking
✔️ Google Analytics, HubSpot, and paid ad performance dashboards
✔️ Call tracking setup to measure phone inquiries
✔️ Monthly performance review & optimisation recommendations
Pricing & Timeline
💰 Investment: R60,000 per month
⏳ Minimum commitment: 3 months
Optional Add-Ons 💡
🔹 WhatsApp & SMS lead nurturing automation
🔹 YouTube & LinkedIn Ads for extended reach
🔹 Additional blog & landing page creation
Solar Domination Plan
The ultimate end-to-end digital marketing solution for solar companies that want to dominate their market, generate high-quality leads at scale, and maximise conversions through a fully integrated marketing strategy.
Who is it for?
✅ Established solar companies looking to become industry leaders
✅ Businesses that want a full-service digital marketing strategy
✅ Teams that need ongoing expert support & optimisation
What’s Included?
🌍 Comprehensive SEO Strategy for Maximum Visibility
✔️ Deep-dive SEO audit & competitor analysis
✔️ Advanced keyword research & content strategy
✔️ Monthly high-quality blog & landing page creation
✔️ On-page, technical, and local SEO enhancements
✔️ Authority-building backlink strategy
🎯 High-Performance Paid Advertising Strategy
✔️ Google Ads campaigns for solar lead generation at scale
✔️ Social media advertising (Facebook, Instagram, LinkedIn)
✔️ Retargeting campaigns to convert past visitors
✔️ Multi-channel ad strategy (YouTube, display, search & social)
✔️ A/B testing & continuous campaign optimisation
📩 Advanced Lead Nurturing & Sales Automation
✔️ AI-driven email marketing campaigns
✔️ CRM automation for seamless sales & marketing alignment
✔️ WhatsApp & SMS automation for faster lead response
✔️ Chatbots & conversational marketing setup
📊 Enterprise-Grade Data & Analytics
✔️ Full-funnel tracking from ad clicks to closed deals
✔️ HubSpot dashboards for real-time performance insights
✔️ Custom KPI reporting for executive decision-making
✔️ Revenue attribution modelling to track ROI per channel
🚀 Ongoing Strategy, Optimisation & Support
✔️ Monthly strategy calls & campaign performance reviews
✔️ Dedicated marketing consultant for continuous improvement
✔️ Weekly reporting & real-time insights to adjust strategy
Pricing & Timeline
💰 Investment: R80,000 per month
⏳ Minimum commitment: 6 months
Optional Add-Ons 💡
🔹 Sales training & HubSpot sales enablement
🔹 Custom API integrations with internal business tools
🔹 PR & media outreach for brand positioning
WHY WORK WITH SUNSPOT?
We are HubSpot and Inbound Marketing Specialists for Solar
We are experienced in working with solar installers, solar retailers, solar finance companies, solar training academies and related companies.
We are therefore uniquely positioned to help companies in the solar sector optimise their revenue operations through more impactful marketing, CRM and alignment with sales and service teams.
Say goodbye to clunky systems and spreadsheets!
We'll use HubSpot CRM to streamline your marketing, sales and service processes, help you gain insights from your data and achieve your solar business goals.